Veteran Benefits GPS wordmark with the compass mark
home

Navigation only · Not affiliated with the VA

Become a Sponsor

Pick your tier.

One sponsor per industry, per place, at each tier. Pick a tier to start.

As seen in 23 news outlets across 12 states, including The Southern Illinoisan, the Effingham Daily News and the Greensburg Daily News.

Veteran Benefits GPS™ gives Veterans free turn-by-turn directions through the process at the U.S. Department of Veterans Affairs (VA).

See exactly what your sponsorship looks like.

What every sponsorship includes

Every sponsorship puts your name, logo and link on the Sponsored By page. I name you in my monthly Sponsored By post and send you the sponsor badge kit.

A sponsor buys a name where Veterans can see who pays for the tool, never a say in what it tells them. No sponsor sees what a Veteran enters, and none changes what the tool shows.

The line I do not cross

Some things are not for sale.

The second list turns away real money. It is why the first list is worth anything to you.

Never for sale

  • A placement inside the tool’s guidance.
  • Nothing a Veteran enters is sold, shared, or shown to a sponsor.
  • Any say in what the tool shows, links to, or recommends.

Not eligible, at any price

  • Claims consultants, benefit maximizers, and unaccredited representatives.
  • Lenders and brokers marketing to Veterans on their benefit status.
  • Pension and asset-transfer advisers aimed at Aid and Attendance.
  • Firearms and alcohol businesses.
  • Veterans Service Organizations and government bodies.
  • Any business whose pitch depends on a Veteran’s benefit status changing.
Who built it

I did. It does not stand alone.

ServiceService-disabled, combat-deployed Veteran
AfterWork-study with the VAA college Veterans office, helping other Veterans through their education benefits
TodayFounder, Veteran Benefits GPS™
Counsel, retainedOne Illinois attorney, accredited by the VA, reviewed the launch documents.
Veteran Benefits GPS LLCAn Illinois company, formed July 2026, registered in the System for Award Management (SAM.gov). Sole member: Casey Rose, Founder.
Illinois Small Business Development CenterAdvising on the plan since July 2026.
U.S. Small Business Administration (SBA) Veterans Business Outreach CenterConsulted in September 2026 on the funding model and the market.
Your place

Pick your place.

Pick your industry first, then where.

Type a name to jump to it.

Held means another business has asked for this sponsorship and has not paid for it yet. Taken means the sponsorship is paid for.

    Your business

    Who is signing?

    The agreement is written in your business's legal name.

    How I keep what you type here: Privacy Policy.

    The state where you filed it. The agreement calls this where it is organized.

    I send your signed copy to this address.

    One U.S. address. Any notice under the agreement comes here too.

    5 digits, or 5 and 4.

    Who cannot sponsor

    Some businesses cannot sponsor at any price. Section 1 of the agreement lists them:

      The plain words beside three of these only help you read them. Section 1’s own words are the ones that count.

      If you are not sure whether one of these describes your business, write me at casey@vbgps.org before you sign.

      Your agreement

      Read it. Then sign.

      Your price

      Clauses for other tiers do not apply to your sponsorship.
      About 7,000 words. Take your time.
      Agreement

      SPONSORSHIP AGREEMENT AND LOGO LICENSE

      Veteran Benefits GPS LLC · version of 2026-10-08

      Between Veteran Benefits GPS LLC, an Illinois limited liability company ("VBGPS"), and [SPONSOR LEGAL NAME], a [ENTITY TYPE] organized in [STATE] ("Sponsor"). Effective [DATE] (the "Effective Date"). Term: see Section 1a. Schedule A (the benefits chart) is attached and is part of this Agreement.

      1. What Sponsor is buying.

      Sponsor purchases advertising and promotional placement at the [TIER NAME] tier for $[AMOUNT] a sponsorship year, payable within thirty days of the Effective Date, together with any stub charge under Section 1a, by check, bank transfer, or the payment link VBGPS sends. Placement includes exactly the benefits listed for the [TIER NAME] tier in Schedule A, each with its delivery date, and nothing else. Schedule A is the benefits chart as published on the sponsor sheet on the Effective Date; where the published chart and the attached Schedule A differ, the attached Schedule A as signed governs. Sponsor's tier, industry label, and exclusivity area are written on Schedule A's cover at signing, and the ship-to address when Sponsor sends it (Note 3). Sponsor represents that it is not a firearms business, an alcohol business, a Veterans Service Organization, or a government body, and that it is not a claims consultant, a benefit maximizer, an unaccredited representative, a lender or broker marketing to Veterans on their benefit status, a pension or asset-transfer adviser aimed at Aid and Attendance, or a business whose pitch depends on a Veteran's benefit status changing; a grant or a contract from a Veterans Service Organization or a government body is funding, not a sponsorship, and this Agreement does not apply to it.

      1a. Term and rate lock.

      Sponsorship years run January 1 to December 31. The Term is [one / three / five / ten] sponsorship year(s) beginning January 1, [YEAR], plus the remainder of the year in which the Effective Date falls (the "stub"), which is billed prorated for the whole calendar months left after the month the Effective Date falls in, at the Section 1 price [or, for a Founding Sponsor whose Effective Date is before public launch: which is provided at no charge through December 31, 2026]. For a Term of three, five, or ten sponsorship years, the Section 1 price is the tier's one-year list price less 10, 15, or 20 percent, respectively, it is locked for the whole Term, and it is billed [annually at the locked rate, each later year invoiced December 1 and due within thirty days / in full on signing]; Sponsor may end any Term early under Section 7. The VBGPS tool is publicly available while anyone can open it at vbgps.org without an invitation or a fee; if it ceases to be publicly available during the Term, VBGPS refunds the unused years pro rata, and Section 7's re-pricing does not apply to that exit. A one-year Term renews only by written agreement at VBGPS's then-current price, except as Schedule A Note 2's rate lock provides. Sponsor's first right of renewal (Schedule A row 3) means VBGPS offers Sponsor's sponsorship for the next sponsorship year to Sponsor before anyone else, with the renewal notice, and holds it for Sponsor until the Term ends; after that the sponsorship may be sold. [Founding Sponsor whose Effective Date is on or before December 31, 2026, only, Schedule A Note 2:] for as long as the VBGPS tool remains publicly available and Sponsor renews without a gap (a renewal signed before the Term ends, taking effect the day after it), the annual price for this placement will not rise above the Section 1 price, any multi-year discount included.

      1b. Payment in services.

      A Regional, State, or National Sponsor may pay the Section 1 price in services VBGPS would otherwise buy: legal review, design, printing. A price paid in services buys the same placements under this same Agreement, and the services are counted at fair market value on both sides. Each service, its fair market value, and when it is performed are written on Schedule A's cover at signing. The part of a price paid in services is refunded, under Section 1a, Section 6, Section 7, or Section 8, only by releasing Sponsor from services not yet performed, never in cash.

      2. This is advertising, not a donation.

      The parties agree this payment is made in exchange for the promotional benefits described above and is not a charitable contribution. VBGPS is a for-profit business and is not a tax-exempt organization. Sponsor is responsible for its own tax treatment of this payment.

      3. Logo license.

      (a) Sponsor grants VBGPS a non-exclusive, non-transferable (except with an assignment Section 9 permits), royalty-free license to display Sponsor's name, logo, and trademarks solely in the placements listed for Sponsor's tier in Schedule A and in the credits Section 6 names, for the Term, and in the annual statement that reports the Term's last sponsorship year (row 10). A post or statement published under this license during the Term may stay published as a record after the Term ends; every other placement comes down when the Term ends, and VBGPS publishes nothing new naming Sponsor except that annual statement and, while Note 2's consent stands, the Founding Sponsor roll. VBGPS will use the artwork Sponsor supplies, or, under Schedule A Note 3, Sponsor's logo as published on Sponsor's official website, and will not alter it beyond resizing. VBGPS may decline artwork, or a website logo, that carries a government seal, an eagle-and-flag device, the letters "VA", the words "Department of Veterans Affairs", anything that looks like a federal badge, or a claim about Sponsor's products or prices, and shows Sponsor's name in text in its place until Sponsor supplies artwork without it. Sponsor may revoke this license in writing at any time; VBGPS will remove the marks within ten business days and no refund is owed for the remaining Term unless VBGPS has breached Section 6; Sponsor may instead end this Agreement under Section 7.

      3(b). Sponsor's license to use the VBGPS Mark.

      VBGPS grants Sponsor a non-exclusive, non-transferable (except with an assignment Section 9 permits), non-sublicensable, royalty-free license, for the Term only, to display the Veteran Benefits GPS™ name, wordmark, and compass mark (the "VBGPS Mark") solely (i) in the badge kit, window decals, counter cards, rack cards, handout file, and plaque VBGPS supplies under Schedule A, and in copies of the handout file that Sponsor prints without alteration, and (ii) in the relationship line the Mark Use Guideline permits, "Proud Sponsor of Veteran Benefits GPS." or "[TIER NAME] of Veteran Benefits GPS." (with "Founding Sponsor" in place of the tier name where Schedule A Note 2 applies), set in Sponsor's own type in Sponsor's own advertising. Sponsor will use VBGPS's artwork as supplied and will not alter it beyond resizing, combine it with any other mark, place it on goods for sale, or use it in any way that states or implies that VBGPS endorses, approves, reviews, recommends, or has vetted Sponsor or its products. Every use carries the line "Not affiliated with the VA." and follows the Mark Use Guideline (version of 2026-09-26), which is attached to this Agreement at signing and is part of it. Sponsor describes the tool only in the sentences that Guideline permits. All goodwill from Sponsor's use of the VBGPS Mark belongs to VBGPS. VBGPS may require correction or removal of any use on ten business days' written notice, or within two business days for a use that states or implies VA or government affiliation or endorsement, or describes the tool in words the Mark Use Guideline bars, and every use ends with the Term, except that Sponsor may keep the plaque VBGPS supplied on display where it hangs.

      3(c). Sponsor's promise about its marks.

      Sponsor promises that it owns, or has the right to license, every name, logo, and trademark it licenses in Section 3(a), including a logo VBGPS takes from Sponsor's official website under Schedule A Note 3, and Sponsor will defend VBGPS against, and pay any loss from, a claim that VBGPS's use of them as this Agreement permits infringes anyone's rights.

      4. No endorsement, in either direction.

      Sponsor does not endorse, review, approve, or warrant any content, guidance, or benefits information published by VBGPS. VBGPS does not endorse, review, approve, or warrant Sponsor's products or services. Neither party may state or imply otherwise. The tier names Community Sponsor, Regional Sponsor, State Sponsor, and National Sponsor, and the Founding Sponsor designation, are marketing designations. They create no partnership, joint venture, agency, or affiliation between the parties, and neither party will describe the relationship as one.

      5. No VA affiliation.

      VBGPS is not affiliated with, endorsed by, or sponsored by the U.S. Department of Veterans Affairs, and neither party will state or imply that this sponsorship carries any government affiliation, approval, or endorsement.

      6. Placement limits and why they are not negotiable.

      On the tool's screens a sponsor is credited in two places only, by name, tier, and logo: the sponsor strip, one slim row at the foot of every screen and on the landing page, where sponsors' logos move slowly past, national sponsors first and then the state, region, and county sponsors that match the county a Veteran picks on their own device, if the Veteran picks one, and where a tap on a logo opens that place's Sponsored By tile and never Sponsor's own site; and the foot of the Route Pass, in the picture of a Veteran's route that the Veteran may save or share, where the tier, name, and logo of the first sponsor the strip lists appear below the pass's steps, its official pages, and the line giving the date on or after which every link on the pass was checked against its official page. VBGPS never learns which county a Veteran picks. Sponsor's name, logo, and link appear on the Sponsored By page, which the sponsor strip links to, as Schedule A row 2 sets out. No sponsor name, logo, message, offer, or link appears in any territory's orientation, steps, or glossary, or among the official pages the tool points to. A credit identifies and never sells: it carries no call to action, no price, and no qualitative or comparative claim, and nothing of Sponsor's is offered or sold to a Veteran through the tool. VBGPS gives no Veteran user data to Sponsor, sells no user data, and will not provide leads, contact information, or targeting of any kind. Where the quarterly note reports the tool's use at all, it reports only aggregate page-view counts for named pages and never anything about, or derived from, any one person. These limits are the product's neutrality and are not waivable at any price. If VBGPS breaches them, Sponsor may terminate immediately and receive a pro rata refund.

      7. Termination, either way.

      Sponsor may end this Agreement at any time by written notice. VBGPS refunds the unused portion of the Term within thirty days of the notice, less what VBGPS paid its vendors for any materials already produced or shipped. If Sponsor ends a multi-year Term early, the sponsorship years used, a part year counted by the whole months used, are re-priced at VBGPS's one-year list price for the tier on the Effective Date (for a National Sponsor, the one-year price written on Schedule A's cover) and the difference is deducted from the refund; a stub provided at no charge under Section 1a is never re-priced; the refund is never less than zero and Sponsor is never billed for the difference. Ending early spends any rate lock in Section 1a; a later sponsorship is at the then-current price. Either party may end this Agreement for material breach on fifteen days' written notice if the breach is not cured. If VBGPS ends it for Sponsor's uncured breach, the refund is the one this Section gives when Sponsor ends it. VBGPS may end it and refund the unused Term in full, within thirty days of its notice, if continued association would, in its sole judgment, compromise the neutrality described in Section 6; if VBGPS breaches Section 6, or misses a Section 8 date and does not deliver within fifteen business days of Sponsor's written notice, Sponsor's refund is the unused Term in full with no re-pricing, paid within thirty days of Sponsor's notice.

      7a. When payment does not arrive.

      If the cash part of the Section 1 price, with any stub charge due with it, has not arrived within thirty days of the Effective Date, VBGPS may end this Agreement by written notice, effective ten business days after the notice unless the payment arrives first. When it ends this way, VBGPS returns any part of the price it has received, less what VBGPS paid its vendors for any materials already produced or shipped, releases Sponsor from services not yet performed, and pays for any service already performed at the value written on Schedule A's cover; neither party owes the other anything more.

      8. Delivery.

      Placements that depend on the public launch of the VBGPS tool begin on the launch date, the day the tool first becomes publicly available under Section 1a. If the tool is not publicly available within six months of the Effective Date, Sponsor may elect a full refund, paid within thirty days of Sponsor's written election, or an extension of the Term by the whole months from the Effective Date to the launch date. Each benefit in Schedule A carries its delivery date, and those dates are terms of this Agreement, counted from Day 0 as Schedule A Note 3 defines it: the Sponsored By listing live by the later of the launch date and two business days after Day 0; the badge kit delivered as files within five business days; the shipped kit (window decals, counter cards, rack cards) ordered within five business days and shipped within fifteen business days; the handout file within fifteen business days; the plaque shipped within thirty days; the November 11, 2026, launch post for a Community, Regional, or State Sponsor whose Day 0 is on or before November 4, 2026; the monthly Sponsored By post naming Sponsor, the first to go out five or more business days after Day 0; the spotlight post as Schedule A row 8 times it; the quarterly note by January 15, April 15, July 15, and October 15; the annual statement by January 31 following each sponsorship year in the Term, the stub included (where Day 0 falls after that statement is published, Sponsor is added to it within five business days of Day 0); and the renewal notice by October 1 of each full sponsorship year of the Term and never fewer than sixty days before the Term ends. A date missed only because a vendor or carrier is late, or because of an event beyond VBGPS's reasonable control, is not a breach if the benefit is delivered within fifteen business days after the cause ends.

      8a. Limit of liability.

      Except under Section 3(c) and for Sponsor's breach of Section 3(b), 4, or 5 or of the Mark Use Guideline, neither party is liable to the other for any indirect, incidental, consequential, or special loss arising from this Agreement. Except under Section 3(c) and for Sponsor's breach of Section 3(b), 4, or 5 or of the Mark Use Guideline, and for Sponsor's duty to pay the Section 1 price and any stub charge and to perform the services written on Schedule A's cover, neither party's total liability under this Agreement exceeds the price Sponsor has paid under it. Neither limit in this Section applies to fraud, to willful and wanton conduct, or to a right a law does not allow to be waived.

      9. Illinois law and the rest.

      This is the entire agreement between the parties about its subject. Illinois law governs it, without regard to its conflict-of-laws rules, and any action arising from it will be brought in the state courts sitting in Saline County, Illinois, or in the United States District Court for the Southern District of Illinois. Changes must be in writing and signed by both. If part of it is unenforceable, the rest stays in force. A waiver of one breach is not a waiver of another. Neither party may assign it without the other's written consent, except to a successor to substantially all of its business, with notice. It may be signed in counterparts, each an original, and by electronic signature. Notices under it are given in writing, and email counts: to VBGPS at PO Box 2, Herod, IL 62947 or casey@vbgps.org, and to Sponsor at the notice address and email on Schedule A's cover.
      For Veteran Benefits GPS LLCFor Sponsor
      Signature: ______________________Signature: ______________________
      Casey Rose, Founder[NAME, TITLE]
      Date: ______________Date: ______________
      Schedule A

      SCHEDULE A: THE BENEFITS CHART

      (part of the Agreement; the same benefits as the benefits chart on the sponsor sheet; one column per tier, largest first; a delivery date on every row; in this Schedule, "you" and "your" mean Sponsor; Notes 1 to 6 follow the chart)
      CoverEntry at signing or, for a Note 3 row, when it is known
      Sponsor's tier☐ National Sponsor, $[AMOUNT] a year, the one-year price quoted after launch, against measured reach (Note 6) · ☐ State Sponsor, $10,000 a year · ☐ Regional Sponsor, $5,000 a year (one-year list prices; a Term of three, five, or ten years is priced 10, 15, or 20 percent below them, respectively, Section 1a)
      Founding Sponsor designation (Note 2; Regional, State, and National Sponsor)☐ applies · ☐ does not apply
      Sponsor's industry (Note 1)[INDUSTRY]
      Sponsor's exclusivity area (Note 1)[NATION / STATE / REGION / COUNTY], spelled as VBGPS's published list of counties and regions spells it
      Ship-to address for the kit (Note 3)[ONE U.S. ADDRESS]
      Sponsor's notice address and email (Section 9)[ADDRESS · EMAIL]
      Artwork received (Note 3)[DATE]
      Day 0 (Note 3)[DATE]
      Services in place of cash (Section 1b)[EACH SERVICE, ITS FAIR MARKET VALUE, WHEN IT IS PERFORMED] or none

      A1. The sponsorship

      #BenefitNational SponsorState SponsorRegional SponsorCommunity SponsorDelivered by
      1Industry exclusivity, one per industry inThe nationYour stateYour regionYour countyFrom the Effective Date, for the whole Term (Note 1)
      2Your name, logo, and link on the Sponsored By page, with your tier badge, onThe national tile, National Sponsors listed firstYour state's tile, State Sponsors listed first in your stateYour region's tileYour county's tileLive by the later of the launch date and 2 business days after Day 0 (Note 3, Section 8)
      3First right of renewalYesYesYesYesRenewal notice by October 1 of each full sponsorship year of the Term, never fewer than 60 days before the Term ends; the next year's price confirmed by November 1; the invoice December 1
      4Cancel anytime, unused months back, less anything made or shippedYesYesYesYesAny time, in writing; the refund within 30 days (Section 7)
      5Your rate lockedFor your Term; where the Founding Sponsor designation applies and your Effective Date is on or before December 31, 2026, for as long as you renew without a gap (Note 2)For your Term; where the Founding Sponsor designation applies and your Effective Date is on or before December 31, 2026, for as long as you renew without a gap (Note 2)For your Term; where the Founding Sponsor designation applies and your Effective Date is on or before December 31, 2026, for as long as you renew without a gap (Note 2)For your TermFrom the Effective Date (Section 1a)

      A2. On every channel

      #BenefitNational SponsorState SponsorRegional SponsorCommunity SponsorDelivered by
      6Your name in the November 11 launch postNo: a National sponsorship is quoted after launch and is named in the monthly post instead (Note 6)Yes, when Day 0 is on or before November 4, 2026 (Note 3)Yes, when Day 0 is on or before November 4, 2026 (Note 3)No: the launch post ran November 11, 2026.November 11, 2026
      7Your name in the monthly Sponsored By postYesYesYesYesThe first monthly post that goes out 5 or more business days after Day 0 (the post goes out on the first Monday of every month and names each sponsor whose Day 0 fell 5 or more business days before it and who has not yet been named)
      8A spotlight post of your ownOnce a quarterOnce a yearNoNoNational: one in each 90 days of the Term, counted from Day 0, a last period shorter than 90 days carrying none; State: the first within 90 days of Day 0, then one by December 31 of each year of the Term after the year the first is due
      9The quarterly sponsor noteYesYesYesYesJanuary 15, April 15, July 15, and October 15 of every year of the Term, each that falls after Day 0
      10The annual statementA paragraph; a line of your own where the Founding Sponsor designation applies (Note 2)A paragraph; a line of your own where the Founding Sponsor designation applies (Note 2)Your name; a line of your own where the Founding Sponsor designation applies (Note 2)Your namePublished by January 31 following each sponsorship year in the Term, the stub included: a sponsor whose Effective Date falls in 2026 is first named in the statement published by January 31, 2027; where Day 0 falls after a statement is published, Sponsor is added to it within 5 business days of Day 0
      11The Proud Sponsor badge kit for your site and socialYesYesYesYesDelivered as files within 5 business days of Day 0, with the Mark Use Guideline (Section 3(b))

      A3. Sent to you, once: the handout as a file, the rest shipped vendor-direct

      (Note 3)
      #BenefitNational SponsorState SponsorRegional SponsorCommunity SponsorDelivered by
      12A print-ready handout carrying your logo (PDF)NationalYour stateYour regionNoDelivered as a file within 15 business days of Day 0
      13Window decals10020102Ordered within 5 business days of Day 0; shipped within 15 business days of Day 0
      14Counter cards with the QR5001002525With row 13
      15Rack cards carrying your logo2,5001,000250NoWith row 13
      16A personalized plaqueBlack glass, 12 inches; the Founding Sponsor designation, where it applies, is added to it (Note 2)Black glass, 9 inches; the Founding Sponsor designation, where it applies, is added to it (Note 2)No, unless the Founding Sponsor designation applies: wood (Note 2)NoShipped within 30 days of Day 0

      A4. Your welcome

      #BenefitNational SponsorState SponsorRegional SponsorCommunity SponsorDelivered by
      17Your logo on the sponsor map on the Sponsored By page, and in a welcome post and short video naming youYesYesYesYesWhen your Sponsored By listing goes live

      Note 1. Exclusivity is per tier.

      For the Term, VBGPS will sell no other sponsorship at Sponsor's tier for Sponsor's exclusivity area to a business in Sponsor's industry and has sold none. A sponsorship at a different tier in the same industry whose area overlaps Sponsor's is not a breach: a State Sponsor and the Regional Sponsors in one industry in that state may all hold their sponsorships at once. Sponsor's industry is the label written on this cover at signing; Sponsor's area is the county, region, state, or nation named on this cover, spelled as VBGPS's published list of counties and regions spells it (a region's later rename never moves a held sponsorship).

      Note 2. The Founding Sponsor designation.

      A designation, not a price. Every Regional, State, and National Sponsor whose Effective Date is on or before December 31, 2027, carries it; no sponsorship count limits it. It carries: the permanent Founding Sponsor designation, shown on the Sponsored By page and in the annual statement; where the Effective Date is on or before December 31, 2026, a lifetime lock on Sponsor's tier rate for as long as Sponsor renews without a gap (Section 1a: for as long as the VBGPS tool remains publicly available and Sponsor renews without a gap); the designation on Sponsor's plaque, wood for a Regional Sponsor and Sponsor's own glass plaque for a State or National Sponsor (row 16); a line of Sponsor's own in every annual statement of the Term (row 10); and, where the Effective Date is before the tool's public launch, November 11 through December 31, 2026, at no charge with the first paid year 2027 (Section 1a). After December 31, 2027, a sponsorship at Sponsor's tier stays for sale at that tier's price and the designation closes to new signers; a designation already granted is permanent. Community Sponsor never carries the designation. Sponsor agrees that its name, without its logo, may stay on the Founding Sponsor roll after the Term ends, and may withdraw that consent in writing at any time.

      Note 3. Day 0, business days, shipping.

      Day 0 is the first business day on or after the day Sponsor's payment reaches VBGPS: a check cleared, a transfer received, or the payment link's payment confirmed; it is written on this cover when it is known. Where Sponsor pays the whole price in services (Section 1b), Day 0 is the first business day on or after the Effective Date; where Sponsor pays part in services, Day 0 is the first business day on or after the day the cash part reaches VBGPS. Nothing names Sponsor publicly before Day 0. Sponsor sends its logo artwork by Day 0; if it has not arrived, VBGPS uses Sponsor's logo as published on Sponsor's official website. The shipped items in rows 13 to 16 are ordered only once the ship-to address on this cover has also arrived, and their delivery dates count from the later of Day 0 and that day. A business day is Monday to Friday, federal holidays excluded. Quantities are at least the quantities listed. Shipped items go once, from the vendor, to the one United States ship-to address on this cover; a second address or a second run is a new order at Sponsor's request and cost. Delivered items stay delivered and come off any refund under Section 6 or Section 7, a refund of the unused Term in full included, at what VBGPS paid its vendors for them, shown by the vendors' receipts.

      Note 4. What Schedule A never contains.

      Nothing in the tool's guidance, at any tier or price: no placement in any territory's orientation, steps, or glossary, or among the official pages the tool points to (Section 6). Neither credit Section 6 names, the sponsor strip or the Route Pass line, is a row of this Schedule. Nothing at a live event and nothing that depends on any person of VBGPS being anywhere. No reach, impression, scan, or visitor number is promised; where the quarterly note reports use at all, it reports aggregate page-view counts only (Section 6). No merchandise: a gift is a gift and never a line here.

      Note 5. One chart, one wording.

      This Schedule carries the same benefits, in the same order, with the same values, as the benefits chart on the sponsor sheet on the Effective Date (the sheet may shorten a label or a cell, split a row in two, and show yes as a check and no as a short line). Where they differ, this Schedule as signed governs for Sponsor, and the difference is a defect on the sheet to be fixed, never a second offer.

      Note 6. The National sponsorship.

      A National Sponsor sponsorship is quoted after the tool's public launch, against measured reach, so no National Sponsor holds an Effective Date on or before November 4, 2026, and row 6 reads no; the first monthly post five or more business days after Day 0 names the National Sponsor (row 7). The measured reach a quote is built on is the aggregate page-view count Section 6 permits and nothing more; it is the basis of a price, never a promise (Note 4).
      Full Year Rider

      FULL YEAR RIDER

      to the Sponsorship Agreement and Logo License between Veteran Benefits GPS LLC ("VBGPS") and the Sponsor named on Schedule A's cover, version of 2026-10-08 (the "Agreement"). It applies only where Schedule A's cover shows the Community Sponsor Full Year box checked, and only where the Effective Date is on or before December 31, 2026, except R12, which applies to every sponsorship whose Effective Date falls in 2026. Terms the Agreement defines carry the same meaning here. Where this Rider and the Agreement differ, this Rider governs for a Full Year sponsorship, and only for it; R12 governs for every sponsorship it applies to.

      R1a. The Full Year.

      The Full Year is a Community Sponsor sponsorship for the 2027 sponsorship year. The price is $499, instead of the Section 1 price. VBGPS sends one invoice for $499. It is payable within thirty days of the Effective Date, by check, bank transfer, or the payment link VBGPS sends, as Section 1 provides. Section 7a applies to it. Day 0 is the first business day on or after the $499 reaches VBGPS (Schedule A Note 3). The sponsorship runs from Day 0 to December 31, 2027. The rest of 2026 is at no charge. No stub under Section 1a applies. Every Community Sponsor row of Schedule A is delivered as Schedule A and Section 8 set out, counted from Day 0. That includes rows 13 and 14: the window decals and counter cards are ordered within five business days of Day 0.

      R3. (c) A Full Year Sponsor may choose a Term of three, five, or ten years at signing, with 2027 as the first year. The Section 1a multi-year discounts do not apply to the $499 rate, which is already locked under R8.

      R6. Cancel and refund.

      (b) A Full Year sponsorship's $499, like a stub provided at no charge, is never re-priced under Section 7. The same holds for the rest of 2026 at no charge. No Section 1a discount was given on either, so there is nothing to re-price. (d) For a Full Year sponsorship, Section 7 applies to the $499 by unused whole months of 2027. VBGPS refunds $499 multiplied by the calendar months of 2027 left after the month of the notice, divided by 12. A notice given in 2026 counts all 12. VBGPS deducts what it paid its vendors for the decals and counter cards already produced or shipped (Note 3). (e) From January 1, 2028, Section 7 applies to each year's $499 as written.

      R7. No designation.

      The Full Year is not the Founding Sponsor designation. Schedule A Note 2 does not apply to a Full Year sponsorship, and Community Sponsor still never carries the designation.

      R8. Rate and renewal.

      The price of a Full Year sponsorship's 2027 sponsorship year is $499. The price through December 31, 2027 is $499 and never more. From January 1, 2028, for as long as the VBGPS tool remains publicly available and Sponsor renews without a gap (a renewal signed before December 31, 2027 or a later sponsorship year ends, taking effect the day after it), the annual price for this sponsorship will not rise above $499, in place of Section 1a's "then-current price" for a one-year Term. Each renewal is by written agreement (Section 1a). The renewal notice follows row 3 and Section 8: by October 1, 2027, and by October 1 of each later year, never fewer than sixty days before the Term ends.

      R9. Schedule A's cover.

      Add this box to the "Sponsor's tier" entry. Sponsor checks it.

      (b) "☐ Community Sponsor, Full Year: one $499 invoice for the 2027 sponsorship year. The sponsorship runs from Day 0 to December 31, 2027, and the rest of 2026 is at no charge. From January 1, 2028, $499 a year for as long as Sponsor renews without a gap (R8)."

      R10. Parity with the sheet.

      Schedule A Note 5 requires the sponsor sheet and Schedule A to match. The sheet and the sponsors page will carry the Full Year wording at the same time this Rider is signed.

      R11. Signed under Section 9

      by both parties, with the Agreement.

      R12. 2026 at no charge.

      This clause applies to every tier. The rest of 2026 is at no charge; the first paid sponsorship year is 2027. No stub charge under Section 1a applies, and the rest of 2026 is never re-priced under Section 7.
      Mark Use Guideline

      Mark Use Guideline for Sponsors of Veteran Benefits GPS™

      Part of your Sponsorship Agreement (Section 3(b)). It ships with your sponsor kit. Version of 2026-09-26.

      You have my permission to show that you sponsor Veteran Benefits GPS™. This page is the whole of that permission: what you may show, the lines every piece carries, and the ten rules that keep my mark worth putting on your window.

      What you may use

      PieceWho makes itWhere it goes
      Proud Sponsor badge (SVG and PNG, your tier)I do; it is in your kitYour website, your social profiles, your email signature
      Window decalPrinted and shipped to youInside your glass, read from the sidewalk
      Counter card, 5 x 7Printed and shipped to youYour front desk
      Rack cards carrying your logo (Regional and above)Printed and shipped to youYour counter, for Veterans to take
      Print-ready handout file (Regional and above)I do; you may print more copies unalteredYour printer, your counter
      Plaque (Founding, State, National)Made to order and shipped to youYour wall
      One relationship line, in your own typeYou do, from the three belowYour own advertising

      Nothing else carries my mark. If you want a piece that is not on this list, ask me and I will make it or say no.

      The three lines every co-branded piece carries, byte for byte

      These are the wording of record. They are already on every piece I ship you. If you set a line yourself, copy it exactly, punctuation included.

      LineTextRides on
      W02Not affiliated with the VA.Every piece, no exception: badge, decal, card, handout, plaque, and beneath any relationship line you set yourself
      W03Veteran Benefits GPS is not the VA and is not affiliated with any government agency. It points you to official sources and to free help from an accredited VSO representative; it does not give advice and does not decide anything. Verify every step at the official page it links to.Every piece with body copy: the counter card, the rack card, the handout
      W06A sponsorship is advertising purchased from Veteran Benefits GPS LLC, a for-profit business. Sponsors do not endorse the tool's content and the tool does not endorse their products.Every co-branded piece with body copy, at the foot, beside the logos, never in a distant footer

      A badge or a decal has no room for W03 and W06; it carries W02 and nothing more. That is by design, not an omission.

      The relationship line: three permitted sentences, nothing else

      1. Proud Sponsor of Veteran Benefits GPS.
      2. [Your tier] of Veteran Benefits GPS. Your tier is one of: Community Sponsor, Regional Sponsor, State Sponsor, National Sponsor. Where the Founding Sponsor designation applies to you, Founding Sponsor of Veteran Benefits GPS.
      3. If you want to say what the tool is, one line beneath either sentence, exactly: Free turn-by-turn directions through the VA process.

      Set the line in your own type, outside my lockup, with W02 beneath it. The word "Sponsor" is what tells a reader you paid; it stays in.

      The ten rules

      1. Use only the lockup I supply; it is identical to the website's. Never redraw, recolor, crop, rotate, outline, or add effects. Resize only, proportions locked.
      2. The mark is ™, never ®. The ® symbol belongs to a registrant and I am not one yet. No sponsor piece mentions an application, a serial number, or the word "pending."
      3. Clear space on every side equal to the height of the compass mark; nothing inside it.
      4. My mark and your mark stay two marks, side by side, never merged into one device.
      5. The relationship line is one of the three permitted sentences above, in your own type, never inside my lockup.
      6. Never on goods for sale, never as your own brand, never as a domain, handle, or hashtag you own.
      7. Never near a government seal, flag, eagle device, or the letters "VA" as a badge.
      8. "Not affiliated with the VA." rides on every piece.
      9. I may ask for correction or removal; ten business days; every use ends with the Term, except the plaque, which you may keep on display where it hangs.
      10. Founding Sponsor is a permanent designation on the Founding Sponsor roll; the right to display my mark in your own advertising still ends with the Term.

      What you may never say about the tool

      Your window is the surface most likely to say something about the tool, with my mark beside the words. These sentences are a breach of the Agreement, and the reason is the law that keeps this tool legal to run.

      NeverWhy
      That the tool files, prepares, presents, prosecutes, appeals, advises, consults, coaches, qualifies, rates, "gets you approved," "maximizes," or "increases" anything38 U.S.C. 5901 and 815 ILCS 505/2YYY regulate those acts. The tool does none of them.
      "Use the tool, then come to us for your loan" or any sentence that pairs the tool with your product as a sequenceThe tool never funnels and gives no one a lead (Agreement, Section 6)
      "Endorsed by," "approved by," "recommended by," "trusted by," "verified by," "official," "certified," "partner of," "in partnership with" Veteran Benefits GPS™I hold no opinion of your products and the Agreement says so in both directions (Section 4); "partner" is a legal word in Illinois and neither party is one
      "VA-approved," "VA partner," any government seal, eagle, or flag deviceAgreement, Section 5
      Any Veteran's statistic, testimonial, or claim result attributed to the toolNone is measured and none is promised

      How this is kept

      • The kit is the written guidance. Every piece I ship already obeys this page.
      • Once a quarter I read your public surfaces that carry my mark. If a use is off, you get written notice and ten business days to correct or remove it, or within two business days for a use that states or implies VA or government affiliation or endorsement, or describes the tool in words the Mark Use Guideline bars (Agreement, Section 3(b)).
      • Every use ends with the Term, except the plaque, which you may keep on display where it hangs (Agreement Section 3(b)). The Founding Sponsor designation stays on the Founding Sponsor roll; the badge in your window comes down.
      • Questions about a piece: casey@vbgps.org. I answer in writing so the answer is on the record for you and for me.

      Not affiliated with the VA.

      The Agreement, Schedule A, the Full Year Rider, and the Mark Use Guideline · version of 2026-10-08, Schedule A row 17 of 2026-10-28

      Must know

        How I keep what you type here: Privacy Policy.

        Payment

        Time to pay.

        Sign first.

        Payment opens the moment you sign.

        Stripe, the payment service, opens next. You come back here when you are done.

        National Sponsor

        Talk to me first.

        I quote it on request, against how often the tool’s pages are viewed.

        This opens an email to me in your mail app. It is not sent until you press Send.

        Thank you

        Founding Sponsor

        Not yet listed. I read what your business does first. This is a preview of your listing.

        What happens next
          Casey Rose
          Founder, Veteran Benefits GPS™ · Service-disabled, combat-deployed Veteran
          casey@vbgps.org · vbgps.org

          Veteran Benefits GPS™ is free to every Veteran and it always will be.