It stays free for every Veteran. Your name can sit beside it.
Businesses put their name beside it. Not inside it.
Who backs it near you.
Nothing inside the tool’s guidance.
No say in the tool. A sponsor has no input on what it shows, links to, or recommends.
No Veteran data, ever. No login required. No name, no file number, no rating, ever. Nothing a Veteran enters is sold, shared, or shown to a sponsor.
No placement inside the guidance. On the tool's screens, a sponsor is credited by name, tier, and logo in two places only. One is the sponsor strip, one slim row at the foot of every screen and on the landing page. The other is the foot of the Route Pass, for the first sponsor the strip lists. A county sponsor shows to Veterans who pick that county on their own device, after any national sponsors. When no sponsor serves the county a Veteran picks, or a Veteran does not pick one, the strip lists every sponsor in turn. No sponsor appears in a step or among the official pages.
Not eligible, at any price.
Claims consultants, benefit maximizers, and unaccredited representatives.
Lenders and brokers marketing to Veterans on their benefit status.
Pension and asset-transfer advisers aimed at Aid and Attendance.
Firearms and alcohol businesses.
Veterans Service Organizations and government bodies.
Any business whose pitch depends on a Veteran’s benefit status changing.
Sponsors are not endorsed by and are not affiliated with the Department of Veterans Affairs (VA). I never show a sponsor as help with a VA claim.
One per industry, nationwide.
Quoted against measured reach.
One per industry, per state.
Statewide, and listed first in the state.
Open in every state.
One per industry, per region.
Every Regional sponsorship signed by December 31, 2027, carries the permanent Founding Sponsor designation. Signed by December 31, 2026, it also carries a lifetime lock on the $5,000 rate, for as long as you renew without a gap and the tool stays public.
Open in every state.
One per industry, per county.
The businesses Veterans already bank with, insure with, and buy from, in their own county.
A county sponsorship is $499 for the rest of 2026 and all of 2027. See everything a county sponsorship includes.
Once a year I post what it paid for.
Every sponsor who stays is named in it, by January 31 following each sponsorship year.